Lunch & Learn: Social Impact Campaigning Done Right
Date and Time
Learn how cause campaigning and movement leading can not only create great change, but also great success for you and your startup!
When done right, social impact campaigning can be the key to unlocking a deep, effective and purposeful marketing strategy for your business.
Over lunch, we will be unpacking the elements of a successful campaign, how to align with the global Sustainable Development Goals, working with the existing movement ecosphere and of course, how to stand out.
Please be advised that lunch is not included with these events, however, feel free to bring along your own!
- Understanding the elements of leading or joining a movement
- The process of developing a campaign.
- The United Nations SDG framework.
- The key tips and tricks of NGO campaigners
About the Speaker
Matisse is a campaign strategist with a social impact and public relations background. Matisse has been involved in the design and execution of national and global campaigns for 10+ years, across the environmental, start up and pop-culture arenas.
Matisse led the Pacific region for Greenpeace for four years, worked for Southern Cross Austereo in integrated campaigns, is a marketing business coach for SME's for the Australian-aided 'Fiji Enterprise Engine' and a PR specialist with Australia's Launch Group.
Matisse's passion is aligning innovative ideas with strong integrated audiences through storytelling, inclusive movement-building and the diffusion of information.
With resonance being a core focus of Matisse's work, she has developed deep expertise in 'tribe building' through the conscious 'de-privileging' of communication, marketing and engagement tactics. Her goal is always to inspire & incite authentic action from those best placed to progress a cause, or support a brand.
In 2018, Matisse's entrepreneurial spirit led her to co-found 'The Projects Collective', a platform and co-working space for ethical artisans in the Pacific, as well as 'The Projects Creative', an educational portal for those needing a little help organising and energising their big brave idea.
How to Find Us
Go directly up to Level 3 of the Sydney Startup Hub. Please walk down the yellow corridor until the end, and turn right toward our community space.
Fishburners is much more than a coworking space. We are a not for profit, passionate community of 300+ scalable tech startups that only exists thanks to our amazing sponsors - Google for Startups, UTS, Chartered Accountants, and Jobs for NSW. We are dedicated to inspiring and helping startups get started, grow and succeed. Our goal is to make the hardest thing you’ve ever done easier!
We do this through our different memberships which provide the facilities, resources, learning and development, mentoring, and connections that you need for your idea to come to life and flourish. We also open our doors and host some of the largest, regular events in the Australian startup ecosystem, including our bi-weekly lunch & learn workshops, and Shark Tank-style, Friday night pitches. Member or not, you're welcome to attend and/or get involved! Any questions about memberships or events, please feel free to email firstname.lastname@example.org.
Australia's largest startup space, dedicated to supporting entrepreneurs. We are sponsored by Google for Startups, Optus, UTS, Jobs for NSW, Chartered Accountants ANZ, and Brisbane City Council. We're proud to have become Australia's largest community of highly scalable tech startups, Australia's largest host of startup-focused events, Australia's largest funnel for new startups, and the largest non-profit in Australia dedicated to growing startups.