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Lunch & Learn: How to Launch your Hardware Tech Product Quickly and Cost-Effectively

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Event description

Lean startup methodologies can work very well to reduce costs and risks when launching new products to market. Development of hardware products includes specific needs that don't apply to other types of products, and applying lean startup principles can be more difficult.

This presentation covers traditional and lean product development processes for electronic and mechanical products, including details about each development stage, and how to maximise outcomes as well as reduce risks and costs. It will also look into lean startup methodologies for more regulated products, including medical devices, plus discuss case studies of some hardware startups and products that Boost Design have worked on.

Takeaways:
- The typical stages in the development of hardware products
- What you need to know about each stage, how lean startup principles can be applied to hardware product development
- How to test customer demand early in the development process to reduce market uptake risks
- And how to maximise outcomes from your product development effort.

About the Speaker
Michael Potas is the Founder of Boost Design - a product development consultancy that specialises in the development of technology hardware products for startup companies. Prior to founding Boost Design, Michael has founded or worked for over ten startups across a range of industries, is the author and/or inventor of more than ten patent applications, guest lectures in IP, engineering and commercialisation strategy, and has worked in many engineering and commercialisation roles.


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