Crowdfunding for Social Enterprises and Impact Projects: The Formula for Success
Event description
Presented by social impact crowdfunding platform StartSomeGood.com this practical, fast-moving and informative presentation will teach you everything you need to know to be great at Crowdfunding.
This workshop is designed for social enterprises interested in using crowdfunding to launch new products and services but is relevant for anyone with a community benefit project you need to raise funds for, or anyone who just wants to learn how crowdfunding really works.
Why come to this workshop?
Crowdfunding is a fantastic way to launch or grow a social enterprise or non-profit, raise funds for a cause or a creative project or fuel a grassroots movement for your community.
But the considerable majority of all crowdfunding campaigns fall short, often because of a handful of common mistakes. StartSomeGood has one of the best success rates in the industry, with 53% of projects reaching their goal (compared to 31% on Kickstarter and 13% on IndieGoGo, a typical range for most crowdfunding platforms).
This event is all about making sure you and your project have the best chance of success by sharing the insights we have gained working with over 2,000 projects at StartSomeGood and will be led by StartSomeGood CEO Tom Dawkins, who is recognised as one of the leading experts and teachers on crowdfunding and online community building in Australia.
The workshop will cover common missteps, what those who are successfully raising funds are doing right and how to think through the goals and outreach strategy for your particular project.
What you will learn:
- The different crowdfunding models and how to choose what's right for you;
- What separates crowdfunding campaigns that succeed from those that fail?;
- Selecting a financial target for your campaign;
- Identifying your potential supporters and how to target them;
- How long to run your campaign for;
- How to craft stories that inspire support.
We will be sharing our "5 C's of Successful Crowdfunding" model, helping you think about the Clarity, Credibility, Communities, Channels and Courage you will need to achieve your desired result.
This workshop is made possible by support from Lendlease's Bright* program and Haymarket HQ. We are very grateful for their support.
Bright* is a free business program available to entrepreneurs in Darling Square, Ultimo and Haymarket. They offer a support network through the local community and free one-on-one business support. Find out more at https://www.thinkbright.org.au
NOTE: If you're a participant in the Lendlease Darling Square Bright* program you can come to this and our other Spark Festival workshop for free, speak to your Facilitator to get the code.
If you're a resident of HHQ you are entitled to 50% of the ticket cost, speak to your host.
=================
You may be photographed or videod while attending this event: please approach the organiser if you have questions, concerns, or do not wish this to happen.
The event organisers may add you to a mailing list so they can follow up, and you can receive updates about their activities: this mailing list will have an easy-to-find unsubscribe button.
This event is part of Spark Festival and upholds the Spark Code of Conduct.